This Privacy Policy explains how WeLUNOVA™ collects, uses, stores, shares, and otherwise processes personal data through www.welunova.com and any related pages, services, features, forms, and communications that link to or refer to this Privacy Policy (collectively, the “Site”).

WeLUNOVA™ is the brand name used for the website www.welunova.com. The data controller of the Site is BELF1 di E.S., with registered office at Via Marx 25, Bologna, Italy, VAT number IT03723261206 (“Controller”, “we”, “us”, or “our”). For privacy-related requests, users may contact privacy@welunova.com.

This Privacy Policy is intended for English-speaking users, including users located in the United States and Canada, while also reflecting the role of the Controller as an Italian sole proprietorship operating the Site.

Personal data collected

Depending on how the Site is used, WeLUNOVA may collect the following categories of personal data:

·        identification and contact data, such as name, surname, email address, telephone number, billing or shipping address;

·        account or profile data, if account creation or login functions are available;

·        order, transaction, and payment-related information, excluding full payment card details where processed directly by third-party payment providers;

·        communications data, including messages sent through contact forms, email, chat, support requests, or customer service interactions;

·        technical and usage data, such as IP address, browser type, device information, operating system, referring URLs, pages visited, date and time of access, clicks, and similar online identifiers;

·        marketing and preference data, such as newsletter preferences, consent choices, and interactions with promotional content;

·        any other personal data voluntarily provided by users through forms, surveys, applications, or other interactions with the Site.

Sources of personal data

Personal data may be collected:

·        directly from users when they fill in forms, subscribe, make a purchase, contact WeLUNOVA, or otherwise interact with the Site;

·        automatically through cookies and similar technologies, subject to applicable consent requirements;

·        from service providers or business partners involved in payment processing, analytics, customer support, advertising, or technical operations;

·        from social media platforms or third-party services when users interact with embedded content, login tools, or connected services.

Purposes of processing

WeLUNOVA may process personal data for the following purposes:

·        to provide, operate, maintain, and secure the Site and related services;

·        to process purchases, bookings, payments, refunds, and customer requests;

·        to communicate with users about products, services, transactions, updates, or support matters;

·        to manage subscriptions, newsletters, and other marketing communications;

·        to personalize content, user experience, and offers;

·        to analyze traffic, usage patterns, and Site performance;

·        to prevent fraud, abuse, unauthorized access, and other harmful activity;

·        to comply with legal obligations, enforce terms, resolve disputes, and protect rights or legal claims;

·        to exercise or defend legal rights and maintain business records.

Legal bases for processing

Where applicable under data protection law, WeLUNOVA processes personal data on one or more of the following legal bases:

·        performance of a contract or pre-contractual measures requested by the user;

·        compliance with legal obligations;

·        consent, where required by law;

·        legitimate interests pursued by the Controller, such as improving the Site, ensuring security, preventing fraud, managing communications, and operating the business, provided that such interests are not overridden by the rights and freedoms of the user.

Where consent is relied upon, users may withdraw it at any time without affecting the lawfulness of processing carried out before withdrawal.

Sharing of personal data

WeLUNOVA may share personal data with:

·        hosting providers, IT providers, and website infrastructure vendors;

·        payment service providers and financial institutions;

·        shipping, logistics, reservation, or fulfillment partners, where relevant;

·        customer service, CRM, email marketing, and newsletter providers;

·        analytics, advertising, and social media partners, subject to applicable law and consent requirements;

·        professional advisors, auditors, insurers, or legal counsel;

·        public authorities, regulators, courts, or law enforcement where required by law or to protect legal rights.

Personal data is shared only where reasonably necessary for the purposes described in this Privacy Policy or where required by applicable law.

International transfers

Because the Site may use service providers located in different jurisdictions, personal data may be processed outside the user’s country of residence, including outside the European Economic Area, the United States, or Canada.

Where required by applicable law, WeLUNOVA will implement appropriate safeguards for international data transfers, which may include contractual protections, adequacy mechanisms, or other lawful transfer tools.

Data retention

Personal data will be retained only for as long as necessary for the purposes for which it was collected, including to provide services, comply with legal obligations, resolve disputes, maintain records, and enforce agreements.

Retention periods may vary depending on the type of data, the purpose of processing, legal obligations, tax and accounting requirements, dispute risk, and technical necessity.

Cookies and tracking technologies

The Site may use cookies, pixels, tags, scripts, and similar technologies to operate the Site, remember preferences, analyze performance, and support advertising or communications activities.

For more detailed information, users should consult the Cookie Policy available on the Site.

User rights

Subject to applicable law, users may have the right to:

·        request access to their personal data;

·        request correction or updating of inaccurate data;

·        request deletion of personal data;

·        request restriction of processing;

·        object to certain processing activities, including direct marketing and, where applicable, processing based on legitimate interests;

·        request data portability where legally applicable;

·        withdraw consent where processing is based on consent;

·        lodge a complaint with a competent supervisory or privacy authority.

Users may exercise their rights by contacting privacy@welunova.com. WeLUNOVA may request additional information to verify identity before responding to a request.

United States privacy rights

Users located in certain U.S. states may have additional rights under applicable state privacy laws, which may include the right to know, access, delete, correct, or opt out of certain processing activities, including targeted advertising, profiling, or the sale or sharing of personal information, where applicable.

Where required, WeLUNOVA will provide the notices and request-handling mechanisms required by applicable U.S. state law.

Canada privacy rights

Users located in Canada may have rights under applicable Canadian privacy laws, including the right to receive clear information about the collection, use, and disclosure of personal information and, where required, to provide meaningful consent.

Users may also request access to and correction of their personal information, subject to applicable legal limitations. Additional requirements may apply in certain provinces, including Quebec.

California and similar disclosures

Where applicable, WeLUNOVA may provide supplemental disclosures for residents of California or other U.S. states, including information about categories of personal information collected, sources, purposes, and categories of third parties to whom personal information is disclosed.

Any state-specific privacy rights notice may be provided separately if required by law.

Data security

WeLUNOVA adopts reasonable technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, transmission method, or storage system can be guaranteed to be completely secure, and users should also take appropriate steps to protect their own information.

Children’s privacy

The Site is not intended for children unless expressly stated otherwise for a specific service. WeLUNOVA does not knowingly collect personal data from children in violation of applicable law.

If a parent or guardian believes that a child has provided personal data unlawfully, a request may be sent to privacy@welunova.com to seek review and, where appropriate, deletion.

Third-party websites

The Site may contain links to third-party websites, applications, or services. WeLUNOVA is not responsible for the privacy practices of those third parties, and users should review their policies separately.

Changes to this Privacy Policy

WeLUNOVA may update this Privacy Policy from time to time to reflect legal, technical, operational, or business developments. Any updated version will be posted on this page with a revised “Last updated” date.

Contact details

For questions, requests, or notices concerning this Privacy Policy or the processing of personal data, users may contact:

BELF1 di E.S.
Via Marx 25
Bologna, Italy
VAT number: IT03723261206
Email: privacy@welunova.com